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Office Talk with Annette Stepanian

Eavesdrop on these candid conversations with game-changing entrepreneurs and host, Annette Stepanian, as they share insights on how they’re designing a business and life on their terms. Also, Annette answers FAQs about law and your business in her Legal Quickie episodes.
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Office Talk with Annette Stepanian
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Eavesdrop on these candid conversations with game-changing entrepreneurs and host, Annette Stepanian, as they share insights on how they’re designing a business and life on their terms.

For show notes, visit AnnetteStepanian.com/Podcast

Dec 6, 2017

On today's episode I'm speaking with Katie Doherty and Phil Van Nostrand of La Rousse Shoppe, a company that sells beautiful glass photo boxes. You're going to hear how the two of them took their background as long-time photographers to develop a business that, in about two years, is generating over $200,000 in sales annually. All this while taking up very little of their time. In fact, you'll be surprised to hear how many hours a week each of them are actively working on this business....

Whether or not you strive for similar results, our conversation will provide some valuable nuggets and insight on how to start designing a business and life on your terms.   

To learn more and get the show notes, visit: www.annettestepanian.com/officetalk

 

Nov 22, 2017

You may have heard that Google is making changes (in fact, they’re making changes all the time), but there are some big ones coming to their algorithm as it relates to searchability and search results.

As we head into the new year, I want to make sure that you have all of the information and the best tips on how to stay ahead of these changes. Cause who doesn’t love some free website traffic?

In this week’s episode I’m talking to digital strategist and SEO expert Myrna Daramy, all about the ABCs of SEO.

To learn more and get the show notes, visit: www.annettestepanian.com/officetalk

 

 

Nov 8, 2017

If you’ve ever thought to yourself: “I have so much to do and not enough time to do it,” then I think you’re really going to love this episode of the Office Talk podcast!

Tonya Dalton, the owner of Inkwell Press and I are geeking out over how we can better structure our days, our to-do lists, and our lives so that we reduce the overwhelm and up the joy in our lives. And spoiler alert - it doesn’t involve a to-do list!

To learn more and get the show notes, visit: www.annettestepanian.com/officetalk

Oct 25, 2017

If you’ve ever thought about attending a live event or conference, it can get quite overwhelming trying to decide amongst the many events taking place.

And given the costs involved for things like tickets, flights and hotels - not to mention the time away from work and family - it can be quite a financial investment. So how can you ensure that you’re getting the best return on your hard-earned dollars when deciding which conference to attend?

In this episode, Michelle Loretta, the organizer of the Be Sage conference, and I are sharing our best tips on how you can go about deciding which conference to spend your hard earned dollars on. We’re talking about how to do your research, what you should be doing before, during and after the event, and even some savvy tricks on how you can start budgeting to attend that conference you’ve been eyeing. 

To learn more and get the show notes, visit: www.annettestepanian.com/officetalk

Oct 18, 2017

As a business owner, we often spend a lot of time thinking about how to brand our businesses.

We think through the details of our website,

We fuss over our logos,

We take a million pictures before we get that perfect Instagram shot…

Yet one piece of brand collateral that often doesn’t get thought of that way - are your contracts.

(Yes, I said contracts.)

You see, beyond just having the right terms and conditions, there’s another element at play with your contract. One that can help you reach and book bigger and better clients.

And I’m sharing it in this episode of the Office Talk podcast.

To learn more and get the show notes, visit: www.annettestepanian.com/officetalk

Disclaimer:

This content is for your educational and informational purposes only and should not take the place of hiring an attorney. It does not create an Attorney-Client relationship between you and Annette Stepanian. Neither receipt of information presented nor any email or other electronic communication submitted or received will create an attorney-client relationship with Annette Stepanian. Any information that you provide by reason of your use of this content is not privileged or confidential. The law varies from state to state and based on the individual facts. Therefore, the information in this presentation may not work for your specific situation.

If you have specific legal questions, you should seek the advice of an attorney authorized to practice law in your local state or jurisdiction.

 

Oct 11, 2017

 

It's been said that we all have a story, but do you know how to tell yours? 

How could effectively telling your own story help you better connect with your audience? Your clients? Your customers? 

Someone who knows all about the value of storytelling when building a brand and business is Brady Hahn, founder of Insight Collective and my guest for this week’s episode of the Office Talk podcast. She helps entrepreneurs tap into their true leadership potential by focusing on bringing people together through storytelling.

This episode is jammed packed with information that you can use today in building your brand, including the specific steps to take when starting to think about how to present your own story.

To learn more and get the show notes, visit: www.annettestepanian.com/officetalk

Oct 4, 2017

When you get an inquiry from a potential client, you probably send over a proposal or quote that outlines the basic terms of your services, but when the customer accepts and wants to proceed, then what do you do?

Are they supposed to sign the proposal?

A separate contract?

Or should the contract terms be part of the proposal?

In this episode, I’m sharing three different solutions for this often-asked question: Should my client proposals be separate from my client contracts?

To learn more and get the show notes, visit: www.annettestepanian.com/officetalk

Disclaimer: This content is for your educational and informational purposes only and should not take the place of hiring an attorney. It does not create an Attorney-Client relationship between you and Annette Stepanian. Neither receipt of information presented nor any email or other electronic communication submitted or received will create an attorney-client relationship with Annette Stepanian. Any information that you provide by reason of your use of this content is not privileged or confidential. The law varies from state to state and based on the individual facts. Therefore, the information in this presentation may not work for your specific situation. If you have specific legal questions, you should seek the advice of an attorney authorized to practice law in your local state or jurisdiction.

Sep 27, 2017

 

 

There's a saying that goes something like: If you want to go fast, go alone. If you want to go far, go together...

As an entrepreneur growing your business, there will inevitably come a time when you're going to need a little help. It can be tricky though as you try to decide what type of help to hire out.

In this episode of the Office Talk podcast, I’m talking to Katie Hunt, the founder of Tradeshow Bootcamp and the host of the Proof to Product podcast. Katie helps entrepreneurs create product lines that they can take to wholesale and she has a wealth of experience when it comes to topics such as hiring and delegating tasks. Not only is she a successful entrepreneur, but she does it while being a mama to four young kids! Yes - you read that correctly!

In this episode you’ll hear some great tips on how to start getting the support you need to help you design a business and life on your terms!

WHAT YOU'LL LEARN IN THIS EPISODE

  • A common misconception many entrepreneurs make about hiring, and how you can change your mindset to minimize the resulting overwhelm
  • Two specific questions you can ask today to determine if (and where) you need help in your business and personal life
  • How to answer the “I can’t afford to outsource” question – and the easy exercise you can do to figure out if you can.
  • Best practices and tips to learn the art of managing people (yes, it’s an art!)
  • Why hiring an expert to help your business is often the better option over hiring generalists
  • The very first place you should go when starting to look for someone to hire…

To learn more and get the show notes, visit: www.annettestepanian.com/officetalk

 

Sep 20, 2017

The last few weeks it seems like everyone is coming out of the woodworks asking me about copyrights + trademarks. And one thing is super clear to me - there’s a whole LAWta’ {<--- see what I did there? Law. Lot. A lot of.} confusion about the difference between the two.  

So in this episode I’m breaking down copyrights and trademarks, explaining the difference between the two and the benefits of officially registering your works/marks.

Armed with this knowledge - you’ll impress all of your friends at your next cocktail party!

To learn more and get the show notes, visit: www.annettestepanian.com/officetalk

Disclaimer:

This content is for your educational and informational purposes only and should not take the place of hiring an attorney. It does not create an Attorney-Client relationship between you and Annette Stepanian. Neither receipt of information presented  nor any email or other electronic communication submitted or received will create an attorney-client relationship with Annette Stepanian. Any information that you provide by reason of your use of this content is not privileged or confidential.  The law varies from state to state and based on the individual facts. Therefore, the information in this presentation may not work for your specific situation.

If you have specific legal questions, you should seek the advice of an attorney authorized to practice law in your local state or jurisdiction.

Sep 13, 2017

If you’re an entrepreneur, there’s a lot to know when it comes to everything you need to do to run a successful business. 

Lucky for you, our guest today has spent the last three decades figuring out how to build successful businesses, but more importantly, a business based on the values that are most important to you.

Mel Abraham helps entrepreneurs bring their businesses to the world and build the lifestyle that they want. He has built, bought and sold numerous multimillion-dollar businesses for himself as well as his clients. As the author of the #1 National Bestseller, The Entrepreneur’s Solution, Mel’s strategies have helped build thousands of businesses which have generated hundreds of millions of dollars for his clients, ranging from large corporations to startups and small family-owned businesses. 

In this episode, Mel opens up about his journey in business and life (the good, the bad-- and why he once did a webinar with his shirt off!) and how the choices we make in our businesses impact our lives.

To learn more and get the show notes, visit: www.annettestepanian.com/officetalk

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